Men's Fragrances

BAD BOY Cobalt Eau de Parfum Electrique puts an electrifying spin on the new masculinity, the concept that defines every BAD BOY perfume, while also representing a tribute to the bonds of brotherhood.Its inspiration comes from the strength of cobalt, the powerful tone of its pigment.

212 Heroes, the latest evolution of the 212 family, was born as a celebration of youth and pays homage to street culture and the freedom and authenticity of the current generation212 Heroes bringsthe party to the streets of New York, a fundamental space for the rebellion in which dreams are born, freedom conquers everything and no one is excluded

Its true secret lies in the base of the aroma, with the sensual combination between tonka bean and cocoa.The lightning bolt-shaped bottle is bold, distinctive and eye-catching, symbolizing heroic strength.